Metrics from Facebook Insights: Impressions From Posts

The number of impressions that came from posts The number of impressions that came from all of your posts The number of impressions of your Page posts in an Ad or Sponsored Story The number of impressions of your posts in News Feed or Ticker or on your Page The [...]

Metrics in Facebook Insights: Page Content Shown

The number of times any page content was shown The total number of impressions seen of any content associated with your Page The number of impressions of a Sponsored Story or Ad pointing to your Page The number of times your posts were seen in News Feed or Ticker or on [...]

Example Dashboard shows 12 month trend for all Adwords Metrics available in Google Analytics in an Excel spreadsheet

How effective is your Adwords spend? Get a complete 12 month overview of everything that happened relating to Adwords. This easily customizable Dashboard runs inside Excel and is free for users of NEXT Analytics. Just download it, and one click later, you'll know how well your pay per click campaigns are doing. Download it Download [...]

Google Adwords – Ad Group Analytics – Top Ranking and Long Tail Views

This sample spreadsheet lets you see the top ranking Ad Groups by month over one year. When you can see which months and which Ad Groups were performing better, you can imitate the winners and drop the losers. For each Ad Group, in each Month, you get the following data. Impressions aka ga:impressinos Ad Clicks aka ga:adClicks Ad Cost [...]

Use Excel to Analyze AdWords Assist Impressions in a Custom Report

Analyze all your AdWords Assist Impressions data in a single Excel spreadsheet. Combine AdWords Assist Impressions with Assist Clicks and Impression Assisted Conversion value in the same report for detailed insight into keyword performance. Use Excel features to customize your AdWords report and then ask NEXT Analytics to batch refresh your data automatically. No more [...]

Are Your Posts Becoming Viral

Impressions of a story by a friend about your page, and People who saw a story by a friend about your page. Download: posts-impressions-viral.xls

Are Your Posts Being Seen For Free

Posts seen in a news feed, ticker or visited your page, and People that visited or saw a post in a news feed or ticker. Download: posts-impressions-organic.xls

Impressions of Your Page Posts

Impressions of any content associated with your page, and People who saw content of your page. Download: posts-impressions.xls