Web and Social Media Analysis in Practice

How to Implement Unsampled Data Access using Analytics 360

Categories: Data Mining, Excel, Google Analytics, Google Data Studio, Google Drive, Scripting, Web Analytics|Tags: , |

After you have purchased Analytics 360, it is very convenient to continue with the interactive dashboards. But sometimes your requests result in sampling conditions (greater than 500,000) sessions. Click the button that appears on your ribbon bar (in Windows), and you can get more detail which query is being sampled. At [...]

Our review of google data studio

Categories: Bing, business intelligence, Dashboard, Facebook, Facebook Insights, Google AdWords, Google Analytics, Google Data Studio, Google Drive, Instagram, Instagram Ads, PIWIK, Twitter, YouTube|

You can quickly publish nicely laid out dashboards The primary benefit is the rapid delivery of working dashboards. It is a time saver for a web analyst, and gets web data into the hands of the business user. Someone who uses Google Data Studio can produce a dashboard with only a few [...]

Avoid Google Analytics Data Sampling

Categories: business intelligence, Dashboard, database, download, Excel, Google Analytics, Google Data Studio, Google Drive|

This blog describes an easy and free technique to avoid Google Analytics Data Sampling without having to pay for Google Analytics 360 (aka Premium).  If you have Premium, it might save you from the two step process described here. Sampled data is wrong data. There's a lot at stake, if [...]

Google Analytics Multi-View Analysis

Categories: Excel, Google Analytics, Google Data Studio|

Main Reason to do Multi-View Analysis It's very common to hit the maximum number of goals that a View supports.  Web analysts will create additional Views as new Goals are introduced. They do this because they don't want to delete or re-use old goals because they are still historically relevant. [...]

What You Need To Know about Facebook’s Latest Ad Format: Facebook Collection

Categories: Facebook, Facebook Ads, Uncategorized|

After months of hushed rumours, Facebook quietly announced their newest ad format - Facebook Collection - this week. The format is an e-commerce dream: a mobile ad with a feature video or image, with a product carousel underneath it. When the user clicks a product, Facebook launches an instantly loaded ecommerce page, [...]