The Original Analytics Edge

Delivering Modern Advanced Analytics since 2010

Automated Daily Performance Reports

This fully automated cloud-based report examines data each day and based on the daily data, it identifies as an item as in being in the top 33%, middle 33%, and bottom 33%. That’s where the high medium and low come from.
It’s possible to go more or less granular:
  • quartiles,
  • quintiles,
  • percentiles,
  • above/below
  • average, and
  • number of standard deviations.

Notice, also, […]

How Next Analytics helps with Facebook Advertising

What does this look like to you?

It is web analytics data pertaining to a company’s Facebook advertising. In terms of web analytics data, this table is full of golden information. Unfortunately, it is not arranged in a way that makes it easy to immediately see the results. With Next Analytics, you can […]

Download multiple fan page metrics to a Database

Web Analytics for Social Media

Comparing current information to previous periods is one way that web analysts can judge the success of their company’s online presence. When using social media for advertising, you can compare current ads to previous ones. Depending on the metrics you use, you can see what effect each ad has had over time. […]

Web Analytics Reporting from a Database

Why you, as a businessperson or web analyst, should put your web analytics data on a database.

Google Analytics is free to use. It is relatively easy to incorporate into an existing webpage. It generates reports that meet most simple needs of a business. Beyond that, there are a number of challenges to working with Google Analytics.

Google Analytics is Not Designed […]